Wal-Mart caused a stir recently when it announced it was going to push organic foods, but it is hardly alone in that marketing approach. Increasingly, hotels and resorts are featuring organic cuisine on their menus and in their guest programs.

Rancho La Puerta in Tecate, Mexico, which has a six-acre organic farm that produces vegetables, herbs and fruit used by the spa's chefs and therapists, plans to open a cooking school next spring with a focus on natural foods.

The Boulders Resort & Golden Door Spa in Carefree, Ariz., recently announced plans to become an all-organic resort with large-scale gardens on the grounds that will produce a variety of herbs and spices. The resort's main restaurant, Latilla, has an all-organic menu with dishes like artichoke soup ($10) and pan-roasted striped bass ($35). Organic wine (pictured at right) is offered at the spa. Coming soon: organic chocolates for the pillows.

City hotels are offering organic experiences, too. As part of a new wellness program, Peninsula Hotels is rolling out organic items in its restaurants and room-service offerings. In Hong Kong, for instance, guests can select dishes like long-grain brown rice risotto, organic teas and other produce from local farms. The Peninsula New York plans to add organic items by fall.

In Portland, Ore., the Hotel Vintage Plaza has an Organic Night package, which includes two bottles of organic wine, organic chocolate and herb seeds and ZooDoo, from the Oregon Zoo to fertilize the seeds the natural way. Rates range from $209 to $359.

The Regent South Beach condominium hotel, expected to open this fall in Miami Beach, will feature an East Coast branch of the Los Angeles restaurant Table 8 and use organic produce from South Florida farmers.